Nextdoor Ad — How it Works
Nextdoor Ad — Easy
Nextdoor Ad — Journey
The CarbonRight campaign targeted gas customers in Utah interested in sustainable energy to convey the benefits of the CarbonRight natural gas carbon offset program. Creative emphasized the easiness of the process, how the carbon offset program works, and Dominion’s commitment through the goal of NetZero by 2050. Campaigns ran on Facebook, Instagram, Twitter, Nextdoor, Google, and YouTube over two months.