Nextdoor Ad A
Nextdoor Ad B
Nextdoor Ad C
Video Ad: Nighttime is the Right Time
The Off-Peak Peace of Mind/Nighttime is the Right Time campaign uses an omni-channel approach that targets residential Virginia service customers who have a smart meter installed in their home. This campaign is designed to educate customers about the benefits of the Off-Peak/Time of Use Plan, urging them to sign up for the program and avoid energy usage during on-peak hours.