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Off-Peak Take a Peek

Off-Peak Take a Peek campaign uses an omni-channel approach that targets residential Virginia service customers who have a smart meter installed in their home.

Off-Peak Take a Peek campaign uses an omni-channel approach that targets residential Virginia service customers who have a smart meter installed in their home. This campaign is designed to educate customers about the benefits of the Off-Peak/Time of Use Plan, urging them to sign up for the program and avoid energy usage during on-peak hours.

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